[Intro]
Red plastic cover. Black label.
BREAKING NEWS.
[Frank] "Don't touch that unless something's breaking."
[Manager] "Define 'breaking.'"

[Verse]
Nine-oh-two: a minister resigns.
Red button. Fair — a real headline.
Ten-eleven: a rail strike's called.
Red button. Fair. The cover falls.

Ten forty-eight: an actor swaps his agent.
Someone reaches. [Frank] "No."
Then a rival site sends out a push alert.
Red button. Now we know.

[Chorus]
The red button,
Everybody wants the red button.
Lift the cover, make it urgent,
Slap the banner on the page.
The red button,
What isn't breaking by today?

[Verse]
Lunch: "A possible reshuffle." Red.
One-thirty: "Popular snack recalled." Red.
Two-oh-five: "A royal dog steps out in public."
Frank stands up: "Who pressed that?"

Silence. The social desk studies keyboards.
[Manager] "The audience responds to news that's now."
[Frank] "A dog got out of a car."
[Manager] "Correct. And now eight thousand people know."

[Chorus]
The red button,
Every subject gets the red button.
Lift the cover, feed the urgency,
Watch attention join the race.
The red button —
Soon the word's just wallpaper, nothing more.

[Drum Break]

[Bridge]
The contract story — no button. "Already published."
The correction — no button. "Negative brand signal."
The royal dog — BREAKING.
The button doesn't measure truth. It measures appetite.

[Breakdown]
Red for scandal, red for weather,
Red for something trending better.
Red for rumours, red for lunch —
Red until it loses punch.

[Build-up]
Frank lifts the cover. The room goes still.
He presses nothing. He's made his point until:
BREAKING NEWS IS NOT A GENRE.
Gone by dinner. Management had already seen it.

[Final Chorus]
The red button,
Everybody loves the red button.
But you cannot dwell inside the red button,
Waiting on it, hour after hour.
If everything is breaking,
Nobody's listening when something real cracks.

[Outro]
Still glowing. Still waiting. Still red.
Seven-forty: a pipe bursts. The ceiling comes down overhead.
Everyone turns toward the button.
[Frank] "Don't you dare."